In this advancing world, technology has a huge role with internet at its peak. And thinking of brand equity Google is crowned universal king. In other words Google is actually the whole of internet, google has been successful to attract whole world to itself. It's still expanding and will continue expanding as it focuses its users need, this has been the most frequently visited and revisited server. Every handheld technology comes with inbuilt Google with it. Reason behind its success is it has innumerable opportunities for users, today I'll discuss about it's one of the revoulitionised platform that they have introduced far before. Adsense, the platform for publishers and advertisers.
Each and every growing companies have to advertise their product to expand their network to more of its audience, they need a platform to do so, and so does AdSense give them a way by introducing a publishers who will advertise their products through their own means. Publishers does this through YouTube, blogs, websites and other means.
Before there were tv the only medium to advertise which was expensive. After the introduction of adsense advertisements has become affordable and easy. It has opened up an opportunity for publishers and advertisers. You can advertise with less capital and start publishing with short skill.
Adsense is easy to use or to sign up and sign in, its interface is guided anyone can start using this opportunity. It's the product of google so there is no discussion about its genuinity.
