Jun 09, 2024 05:48 PM
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There is no way to write a scathing enough negative review of 99Acres. Both they and their main competitor MagicBricks are masters of false promises and providing false leads.
Let me recount my experience with 99Acres.
1. After I fell for is sales pitch of an updated package for 3 properties I wanted to sell, they first made me pay for the ad, after which they took almost 2 weeks just to get the ads up. So, this is the first flag you should look for. If you want to put up an ad or at least a paid ad, make sure they FIRST draft the ad EXACTLY the way you want it. Only after you are satisfied with the copy of the ads and the pictures are verified and approved by them, should you pay for the ad. Otherwise, you will pay for a 1 month or 2 month package and lose at least 2 weeks of that ad spend because 99Acres cannot get their act together. Their content team is so bad that they cannot even put in the name of a place as a noun, for example, Delhi is put as delhi or Kochi is kochi. They are very unprofessional.
2. The next big issue is the number of false or dummy leads they send you. When you start getting leads from them, you begin to think they are effective. But I noticed very quickly that at least 70% of the leads they send you are not related to your ad at all. Instead, they are just general leads of people who may simply have come on to the site and looked at another similar property. Another 20% of the responses or leads are completely dummy leads of people who have not even looked at an ad on 99Acres. It is obvious 99Acres just put in the numbers of these people as fillers to make it seem they are getting you leads. Many of these people are harassed by sellers who call them asking if they are interested in buying property. It is a MAJOR problem with 99Acres.
3. Finally, only 10% of ad responses are actual responses related directly to the ad you placed. So, consider this before you place a paid ad. All in all, 99Acres is a pure scam that is absolutely shameless and unethical. However, given there is little recourse to justice, or there alternatives, you have no choice but to place an ad. You have to just hope that you will get at least one lead who will buy your property and therefore make back the money you spend on this unethical organisation.
