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Pepsi 'Yeh Pyaas Hai Badi' commercial Image

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83%
3 

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Pepsi 'Yeh Pyaas Hai Badi' commercial Reviews

Jaipur, Rajasthan India
Pepsi with virat
Oct 21, 2014 01:19 PM 3368 Views

Jabse dekha h mene virat ko kaalis ke sang pepsi ke new ad mein.samaj mein aaya ki bhaiya winter season ka aagaman ho gaya hein country mein, .


The ad doesnt habe have anything which relate to the product and the role of reporter is so disgusting.i dont think any reporter can dare to talk and sit like this in front of any celebrity.


According to me this ad is most disappointed ever I have seen.feel sorry for company. For me pepsi shld have avoided cricket theme and shld have thought something else.


Yeh Ad hai Badi!!!!
Oct 30, 2004 12:44 AM 5015 Views

I have always found T.V. advertisements very interesting. It?s amazing to see that ad filmmakers really bring out the essence of the product and show it within 60 to 120 seconds.


It?s a big challenge especially to the media houses to present the SAME product in a refreshing manner without losing its charm. Such is the case of soft drink PEPSI.


Both the Cola companies i.e. PEPSI & COKE have always been at loggerheads in advertising their product. They always rope Bollywood actors & cricketers to give it the glamorous touch. From Shahrukh Khan, Rani Mukherjee, Kareena Kapoor to Sachin Tendulkar, Aishwarya .Rai, Vivek Oberoi all have left their mark on these ads. But I feel only Big B i.e. Mr. Amitabh Bachan is the Badshah amongst these glam models.


Though he has crossed 60 years, he still carries the same Charisma that he had in his hey days. One can see how enthusiastic he is whenever he is on any advertisement. Nowadays he endorses almost any products that are available in the market. Whether its Dabur?s Anardana in which he imitates with a small schoolboy or for ICICI Bank, he is perfectionist.


The latest ad of Pepsi is the best of all. Since there is nothing new to say of the product, the ad has been cleverly crafted to uphold its slogan ?Yeh Pyaas Hai Badi?.


Here Big B is shown as a boatman(a total rural look) rowing with Arshad Warsi, who is still continuing with his Circuit image from Munnabhai. Arshad carries with himself a crate of Pepsi in the boat.


As Big B rows the boat, he feels very thirsty and looking at Pepsi says, ?Badi Pyaas lagi hai?.Arshad gets wild and tells him ?Paani Pi Paani?.


Now here comes the twist. Big B's mind acts in a wicked way & pulls out small wooden pieces from the base of the boat one by one without Arshad?s knowledge and tells him to close it with his hands and feet to avoid the water to seep inside the boat. Arshad is scared, confused and petrified. He tries his level best to plug the holes. In this confusion, Big B grabs the bottle of Pepsi and quenches his thirst by gulping down at one go. Arshad is shell-shocked and removes his hand to shout. By the time water jets out to pour straight into Arshad?s mouth .


Here Big B smiles with sarcasm and says ? Badi pyaas lagi hogi na? PAANI PI PAANI?.


The costume, punch line, the storyboard, screenplay, the camera effects and the final message about PEPSI is well defined. Just don?t miss this ad. It?s the best ad amongst soft drinks. Arshad - Amitabh combo is definitely worth watching!!!


Pepsi-Yeh Pyaas Hai Badi
Apr 14, 2004 11:40 AM 4566 Views

Scene 1: With a big red heart shaped balloon, Saif hints at something to Shahrukh. Jingle: ''Size bada hai apni pyaas ka rok sake...na koi rasta.'' Suggesting to Shahrukh that they should pay a visit to the girls hostel, the two start off confidently.


Scene 2: But brought to an abrupt stop by a tall and hefty man they are asked, ''Kabutaron kahan ud rahe ho...'' and bursting their balloon, he orders them, ''...do the parking.'' Even as the two nurse their broken heart, Shahrukh suddenly comes up with a plan. Jingle: ''Darr se badi hai, phikar se badi hai.''


Scene 3: Back to work, they refuse entry to a black car saying, ''Full hai.'' Seeing an empty parking lot the driver is about to pick up a fight but is... ...shooed away. Jingle: ''Hichak se badi hai, sharam se badi hai.'' A red car drives in next the duo let it pass


Jingle: ''Pyaas.'' Bringing to a stop a yellow car, Saif greets the occupants, ''Hello ladies,'' and then apologises for not letting them park, ''I'm sorry.'' Smiling coyly, they plead, ''Please.'' and Saif almost gives in but one look from Shahrukh and he is back on track, ''No, I'm sorry, no yellow.'' Jingle : ''Pyaas.''


Scene 4: Next they bring in a Pepsi truck while the jingle continues, ''Phikar se badi, sharam se badi, hadh se badi...hadh se badi hai yeh pyaas, sabse badi hai pyaas. Yeh pyaas badi hai.'' Stopping a VIP convoy, Shahrukh,


to the VIP's delight informs him, ''Aap ke liye special jagah hai.'' Jingle: ''Phikar se badi, sharam se badi, hadh se badi...''


Scene 5: Successful in their plan they honk loudly and along with her friends Preity comes out to find a big surprise awaiting her. Down below the duo had parked the cars to form a heart, with the VIP car in the center, its beacon beaming bright red and blue light.


Scene 6: Jingle: ''Pepsi.'' Completely floored by this gesture, Preity blows them


a kiss. Acknowledging the kiss the two however fight over it. Jingle: ''Yeh pyaas hai badi.''


Refreshing Advertisement, the only bother is it is too much reminiscent of the movie Kal Ho Naa Ho! Fiction and ideas are all acceptable when it comes to good advertising. The models department is all plus. Kudos to the ad director for going through the humangus effort effort. The underlining of the ad is recognition of youth's thirst for more. But I would expect Pepsi to ask the copywriters to be more innovative than just translating the International tag line. Here ''Thirst for More'' becomes ''Yeh Pyaas Hai Baadi''. Some originality Huh?


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