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Hamam Soap commercial Image

MouthShut Score

42%
1.17 

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Hamam Soap commercial Reviews

Very much good product
Mar 27, 2022 11:03 PM707 Views (via Mobile)

It's really good and so comfortable...


I'm using 1 year.. it's all month I honestly rate is 10/10 I like it thank you...


By shalini R S


Worst
Jan 31, 2021 11:29 PM1394 Views (via Mobile)

Is it that soap Only for Girls... that tamil ad shows Like thay way.. So as a male i stop to use Hamam soap..


Worst soap in this whole world
Sep 25, 2020 07:32 PM1730 Views (via Mobile)

One of the worst add in tamil, telungu, malyalam, kannadam. hate the add. please stop the add. ???? ???? ?????? ???? ????? ??????? ????.????????????


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Hamam Soap commercial
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aloksk1MouthShut Verified Member
Sonepur India
Not up to the mark commercial
Feb 01, 2017 04:44 PM5509 Views (via Mobile)

Hamam soap is a well know soap to all of us. We all have used it and now also it's doing good in the market. But the soap commercial is not that good. It don't attract you to buy the item. Its just an simple commercial. It must use some more creative ideas to make the soap more popular in the market. The soap is a mixture of Tulsi and neem in it. It is a good soap and should do well in the market but it's not doing the same. Only because of its poor commercial. So hamam needs to work on their commercial.


Its very insane
Apr 27, 2005 06:42 PM12047 Views

The entire idea is sooo stupid. I am talking of the recent hamam ad. the mother asking the daughter to buy a soap. mother forgetting to tell the name of the soap. then the mother following the daughter. mother having all sorts of crazy ideas about daughter having rashes, she being laughed in the school, loosing confidence etc. (BTW,why have they shown kids laughing at a girl with pimply face? it is a wrong message that is being communicated)


the height of stupidity is that mother could have waited in the house. once the daughter returned after buying the soap she could have very well adviced her not to use anyother soap other that hamam.


what's the idea in is crazily following the daughter. buying necessarily does not mean that she has to use it.


i didn't like the model and I didn't like the idea. I am going to keep repeating it. it is very stupid


HAMAM AD- A SHODDY,DISGRACEFUL & POOR AD
Sep 22, 2004 04:47 PM23783 Views

HAMAM SOAP has been in India for a long time. Its infact very popular in south esp. Tamil Nadu.


Hamam is a herbal skin care soap enriched with Tulsi, Neem & other natural ingredients.


We are very familiar with the usual Hamam soap ads that are aired on many T.V. channels. Normally mother and son are shown in this commercial with Hamam soap acting as chief protecting agent for our skin.


Now, in press release HLL's Category Head, Personal Wash, Mr. Mukul Deoras has stated the campaign would take forward its proposition of Hamam being ;caring, protection-for-the-family soap. Ad agency Bates India has produced the recent commercial.


Now for the ad: I was shocked with the new revamped advertisement. This ad is been telecast in several Tamil Channels, as HLL is proud of Hamam's strong presence in Tamil Nadu having a share of 25% in T.N.market.


This ad is barely for few seconds. It shows a mother (dressed up like a typical house-wife ---again a stereotype) asking her young 7-8 year old daughter to buy soap from the market. Before mother can complete her sentence, the girl rushes on her bi-cycle to fetch it. Now the PLOT is here. Mother is anxious, worried, her brows narrow, she is tensed, panics and rushes to follow her daughter.


WHAT DO U EXPECT HERE????? One would think of the girl;s safety as she goes alone. BUT WAIT;.. HERE MOTHER HAS ALL BIZARRE THOUGHTS.


Mother wonders, Oh! God, my daughter has gone alone. I wonder which soap she will buy. What if she buys other soap (not hamam), she will have all SKIN PROBLEM, WILL GET ACNE, RASHES & at at last;WHO WILL MARRY MY DAUGHTER??????????


Frantically she goes to the shop, but the shopkeeper says that the little girl has gone back. Mother rushes back again in tensed mood and finally spots her darling taking bath with HAMAM.


How would you rate this ad?? I find it very disturbing. Yes, Hamam is no doubt a good soap but the catch is if you don't use it, you probably will remain unmarried.


Is Marriage :A BE ALL & END ALL of a girl's life???? How can HLL preach this in 21st century? Today women are educated, financially independent and are able to stand on their own and have multi-tasking roles of Wife, Mother, Sister, and Grandmother apart from the jobs they handle. I m sure even our maids do want their daughters to evolve is every possible way & HLL too has many women executives handling various departments.


No doubt marriage is an integral part of every one's life, but certainly not end of the road for the woman. I';s just a phase and we move on. I have witnessed several weddings where the bride had acne over her face. If this is true, then this ad is a complete washout.


The premise: Caring, Protection for the family soap is not justified by this ad. I m sure Dettol soap carries better ad than this.


I wish Mr. Deora and his team sincerely change this ad and show WHAT TODAY'S WOMAN IS ALL ABOUT!!!!


I DONT RECOMMEND THIS AD AT ALL.


Comments awaited.


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