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Fevicol 'Pakde Rehna Chodna Nahi' commercial Image

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4.29 

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Fevicol 'Pakde Rehna Chodna Nahi' commercial Reviews

mohitparmarmpMouthShut Verified Member
Mandsaur India
Only Fevicol know the true Creativity
Nov 02, 2018 08:06 PM1780 Views

Even though you have seen several advertisement between the episods but if you see the favicol adv it bring smile on your face and show the creativity of makers.


I salute all the creator as favicol brings also a new and creative ad that can envolve every one in their ad.


I love this ad.


Burdwan, West Bengal India
Fevi call padke Reyna chorna nahi
May 15, 2017 02:18 PM3189 Views (via Mobile)

D soul of it and then you have any questions or need me there and I have to do that again haha its not that bad of ur day of it all out for you guys doing anything for the next time we got home it will get a hold on to it as much time on your phone ?? for me too ?? girl


Fevicol
Feb 05, 2017 12:08 PM3363 Views

The brand "Fevicol" is a common house name. The ads shown in TV commercials are too unique that they are unforgettable and leaves a deep impact for a long time. The concept of the ads are same but all are shown to the people ina very interesting way.


One of the ads which I like most is, Where carpenters are working. They are watching a movie scene where the girl ison the bridge, and she is holding her lover, who is about to slip off; and they frantically keep repeating "Pakde rehna. chhodna nahi hai ." the suspense builds. But much to the irritation of the carpenters, nothing happens. In frustration one of them gets up, to take the Fevicol kept on the TV. And to the horror we see the lover in the ad loses his grip and is seen falling into the pit. Whereas in another TV placed next to it, the hero is still continuing with "Pakde rehna .chhdna nahi ."


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Fevicol 'Pakde Rehna Chodna Nahi' commercial
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aloksk1MouthShut Verified Member
Sonepur India
The adhesive ad we all love
Feb 01, 2017 03:02 PM2130 Views (via Mobile)

The commercial of Fevicol was one of the very nice ad we used to watch. It has the best creative idea of showing the ad. As it is about the adhesive it has to be different everytime. So the customer who are watching the add will be bound to buy the product. And above all now we got a bollywood song also the Fevicol song performed by the leading actress Kareena Kapoor in the movie dabbang 2. The camera effects are very nicely executed here in the ad. The concept is new everytime. The models chose to perform in the ad are very nice to see. So overall the commercial is a hit one.


Nice
Nov 05, 2016 01:07 AM3514 Views (via Mobile)

It is a very useful thing too fix any thingsThe iPhone 7 is probably most similar to the iPhone 6s, but even so the changes to the design are significant enough that you can tell that it isn’t the same thing. The changed camera surround helps to acknowledge that the phone does in fact have a camera hump, and the rearranged antenna lines help to reduce the visual impact and in general they’re just less obvious. The design also has no obvious details that aren’t aligned or centered in some shape or form, which isn’t the case for a number of major Android designs on the market that have been widely praised for their beautiful design. If you really care about design though, this is probably going to be a flat release because it’s still quite similar to an iPhone 6s. The jet black finish is the one exception, which makes the phone look like a monolith as the display, antenna lines, and aluminum unibody all have nearly identical texture and colors which makes for a neat effect while retaining the ability to use tempered glass screen protectors. The displays of the iPhone 7 and 7 Plus are impressive, but they do have some drawbacks. It looks like all units are now individually calibrated and have a much more neutral white point which is great to see. iOS remains the only relevant mobile OS with proper color management, and is miles ahead of Android in this regard which has no concept of multiple color spaces. This allows for wide gamut displays to be used properly which is a huge win and great to see. Brightness also sees a significant bump across the board which helps to improve outdoor visibility. However, the iPhone 7 is still at the same effective pixel density as the iPhone 4. While it’s not unusable by any means, you don’t need to have amazing vision to see the difference between 326 PPI and the 400-500 PPI of most Android devices and the iPhone Plus line. I think this is probably one of the last few generations where LCD will be reasonable on a high-end smartphone, and if Apple insists on sticking with LCD for the next generation, at minimum True Tone and advanced AR coatings are going to become mandatory to avoid turning this aspect of the iPhone into a potential negative. When it comes to performance, the iPhone 7 and 7 Plus are industry-leading. It’s common to see people claiming that the iPhone has “less specs” than the competition, but it’s simply not the case and hasn’t been for a few generations now. The A10 Fusion’s Hurricane CPU core is ahead of literally everything else when looking at single threaded performance, and to the extent that two of these CPU cores is enough to remain competitive in multithreaded performance against quad core CPUs used in other SoCs. GPU performance is almost on par with the A9X used in the iPad Pro 9.7 in some cases which is a testament to the systems development team at Apple considering that the system TDP of a 10” tablet is on the order of about 5 watts while a 5” smartphone is closer to 2-3 watts. The fast flash memory at this point is nothing new but still impressive and helps to make the phone feel fast. What makes the performance of the iPhone 7 and 7 Plus even more impressive is how that performance doesn’t compromise battery life. The iPhone 7 Plus manages to be competitive with devices that have batteries 25% larger while handily outperforming them. The iPhone 7 actually manages to pull ahead of the Android competition by a significant margin which is quite a feat considering how it’s one of the last smartphones on the market that is actually usable in one hand. Making a small phone that isn’t brick-like while maintaining class-leading battery life requires serious engineering effort in both man and material, and it’s impressive that Apple has been able to pull it off. The one major issue here is the charge time, which remains on the high side for both the iPhone 7 and 7 Plus. Apple should really be shipping a higher power charger considering how we’ve seen battery capacity go up by something like 50% since the 5W charger


madhuri_meenuMouthShut Verified Member
New Delhi, India India
Innovative advertisement
Oct 02, 2016 04:48 AM4552 Views

A lot of tv commercials are there, but only few are there about which we talk even after we have stopped watching television. It is among those advertisement, that stays in your mind because of being different and I think that is the key to good advertisements.


Fevicol has always been the best adhesive and so his advertisents.


From the beginning ad of an egg, not being broken because hen used to had fevicoled food, till the cycle guy following the tempo, they ahve the same concept described in different ways and ideas. That Dahi Handi one was also good, where guys could get off, due to fevicol.


The pakde rehena chodna nahi is a very old ad, which comes in a tv and the tv on which the fevicol is kept, the two people doesn't apart and other one makes them apart.


Good concept and nice to watch.


Beautifully creative ads
Sep 17, 2016 04:33 AM4620 Views (via Mobile)

I just love the simplicity and humble creativity in the fevicol ads. They are rib-tickling and hilarious. It just makes you smile and forget all the stress in the world for that moment. What is shown in the ads is far from reality however it catches the essence of the product "chodana nahi pakde rehnaa" and " arey yeh fevicol kaa jod hai tootega nahi". Simply amazing.


Bangalore India
Most creative ads
Mar 07, 2016 06:40 PM4195 Views

As a kid I used to love all the  fevicol ads. The ads are not only creative but also have a great sense of humor. The humor is not only light but can bring smile to anyones face.


As the ad starts you have a little idea about what it is about and as it ends you realize what it is and cant stop laughing. The comedy really convinces the audience and at the end of the day we all want to have a little laugh


Fevicol has always been used as a binding agent at my home and it really comes handy. It is used in general crafts for children .It is also used in joining furnitures. The brand is really great.


Naya Nangal India
Very Funny and Understandable Commercial
Feb 27, 2016 12:27 PM4543 Views

Starting of this commercial is so much unusual that nobody can say it is for general adhesive "Fevicol" that we use in our daily life. But when the commercial ends, me and my friends laughed very loudly looking at each others. Few of us really rolling on the floor while laughing.


As the commercial says, Fevicol is really a very useful and effective adhesive. When anyone thinks of binding broken part it is Fevicol which comes in mind first. It is used as a binding agent by carpenters, in the mixture of white wash and while joining any plastic parts. This adhesive has very good strength and sticks the broken pieces together very neatly.


I must say to the commercial makers that they must create such advertisements by keeping the humorous concept. This way consumers must convinced what you are trying to say, because everyone has tendency to follow the comedy.


Mumbai, Maharashtra, India India
Best adhesive for furniture.
Apr 24, 2015 05:34 PM5826 Views (via Mobile)

Fevicol is really a power adhesive for sticking furniture n all.


There are 2 types of fevicol.




  1. Marine fevicol




  2. simple fevicol.






1- marine fevicol which most of carpenters prefer to buy for there work.


2- is also effective only it is not waterproof.


The price difference between both type of fevicol is just 10rs. I have my own hardware shop that's way I know all this and in my shop most of fevicol.sold is of marine.


I will share pic with you guys if you guys buy fevicol for your own work do ask for marine one the shopkeeper will give you in 190rs.


Trichy India
The best ads,simple & always splendid in emphazing
Feb 10, 2006 05:58 PM8423 Views

Hai all


I am always been enjoying the ads and promotions done by Pidilite Industries.


Though I find some to be illogical but when I started to praise the creativity I immediately had a inclination towards the ads.


I from my young age was much inclined towards buying the products of this brand than any other because of its marketing strategy.


During my days of schooling every year at least once I have seen this company dropping to our school and conducting competitions there were basically only two constraints one is that you should use only their products and the second obviously was that you should be creative.


Also they use to give some gifts for the best performers and complimentary item’s to the participants. Though most times, I was among the person who is having a fevicol bond to the complimentary gifts.


The product was very impressing me in getting them.


Then it was by the year 1996 i.e. during my later halves of my schooling they started with some TV commercials. One among the best was the add depicting a politician who is pulled by both sides by his members. The concept was related to the live happenings of that time and also was simple comic and right to hit on the message what they were to pass. Then following it in the same year came the commercials of a girl carrying pots in her head and who would be tried by a group of boys to interrupt and break her pots. It was really enjoyable to see that.


The ad which none will forget is the advt. In which the people group themselves as two teams will try to break the bond with a pair of elephants each on both ends.


Writing this review I had a great leap of my memoirs of my teen age.


Then came the ad of the guy trying to break the eggs laid by a hen who eats his food from a Fevicol plastic can.


Follwingly the best ads were that of the Fevikwick add of a pair of guys who try fishing one with a traditional fishing rod and the other with Fevikwick to say that the bond is more successful when its dampened or dipped in water.


Then its the M-Seal ad where a guys becomes unsuccessful in stopping a pipe from leaking when his servant comes with her saree to help him, Now comes the sparking role of the real hero the M-Seal


Then came the time for me to quit watching TV and was away to college and now in corporate life. I really miss myself from enjoying the ads of Pidilite industries, and to mention specifically I lost the habit of enjoying all these and had to continue my life mechanically.


Then in the recent days I saw a advt. where a kid is always active and never sits in a place till her mom makes him sit on a Fevicol plastic container, Then as usual the bonding does the rest and the guy doesn’t move from there.


So I believe you all to enjoy these advt. as I do.


Fevicol ka jodh
Aug 03, 2005 09:37 PM12264 Views

If you want to know whether the creativity does really exist in india than all you have to do is watch the fevicol ad and your question will be answered I definately say in the positive.this ads have been produced by prasoon pandey of ogilvy and mather.these ads are brilliant and totally identify with product they are advertising ie fevicol which is an adhesive.


here are the fevicol ads that will make you gasp in disbelief at creative brilliance in the m


1-the first ad is set at an poulutry farm where a hen is shown laying eggs now when a caretaker tries to break the egg .egg flies off his hand and instead of it breaking steel vessel breaks which it strikes.the caretaker is dumfounded and looks around and finally solves the mystery.the hen is eating grains from an fevicol box.


2-the second ad is set in a carpentry shop where some people are shown watching a movie.in that the hero is hanging precariously from the bridge and is telling heroine not to leave his hand but all of sudden he falls all because a worker takes a fevicol bottle that was placed on the top of the tv


3-the third ad is set in overcrowded truck where people have occupied every available inch on the truck and yet they are travelling safely on the truck because truck has a board on backside advertising fevicol


this three commercial truly justify fevicol slogan ''fevicol ka jodh hai toote ka nahi''


Dam lagake haisha
Apr 19, 2005 11:36 AM51947 Views

It?s been a long time since I have written something and I hope if not much, I was being missed just a little bit here. So I thought why not come back to where I love being the most, the ad mod world. It feels good to be strolling back on the advert lane, the lane that doesn?t fail to fascinate me ever, so here I am with yet another advert and yet another story to tell.


Pidilite Industries Limited has become synonymous to adhesives and bonding agents. The company proudly owns the punch line Building bonds what with most of its offerings becoming eponymous to the product family they belong to. Remember fevicol, feviquick, M-Seal, Dr. Fixit just to name a few. It takes a lot to earn such a tag, from projecting the right image in all forms of public attention a la? media to making products which live up to the expectations that have been conjured.


Fevicol, the flagship product of Pidilite is a case in point. Consider this for starters during the marriage the pundit recites the mantra.... ~ YEH FEVICOL KA MAZBOOTH JOD HAI TOOTEGA NAHIor for that matter Cricket hi to hai desh ka Fevicol.


Both these humor logs are pointers to the image that fevicol has been able to build over the years due to sustained brand building campaign. If it sticks it has to fevicol, in bollywood style toote dilo ke alawa sab kuch jode fevicol. Lets just do a little dissection of these adverts and find out why does fevicol binds like none other.


Fevicol as a portfolio has been handled by O&M for a number of years now, infact I don?t remember anything to do with fevicol without the O&M seal on it. The bonding has been a wonderfully rewarding one for both O&M and Pidilite read fevicol.


So much so that O&M won the Campaign of the Century Silver at the 2000 Abby Awards for their fevicol adverts. Fevicol also won them a Lion at the Cannes, which is as good as the Oscars for the moviemakers.


The Idea of all the fevicol adverts is very simple and straightforward, fevicol aise jod lagaye acche se accha na tod paaye which is fevicol binds so good that no one can break it. I remember seeing a wonderful print advert of fevicol, the god of death Yama is trying to pull out life from a person whose ordained time has come, but is unable to do so, the reason, the body is lying next to a tin of fevicol.


And the best thing is the tagline which says fevicol aise jod lagaye yamraj bhi tod na paaye. The theme and the idea have been brilliantly blended in all the fevicol ads and they have been woven in a simple yet very effective way of story telling.


The genesis of the idea is from day to day observations. Prasoon Pandey of Corcoise Films, who shot the Cannes Lion winning rickety bus Fevicol ad, says, ''The campaign was a true representation of observation method delivering consumer insights.


When in school, we used to travel through Jaisalmer in the bus crushed between people and their trunks, and at times even their poultry. The insight was this strange human bonding. The ad clicked and the rest is history,''. The ads have showcased the wonderful human bonding in different forms, be it the rickety bus ad, or the shadow ad or the pakde rehna chodna nahiseries ads.


Fevicol ads have underlined time and again the axiom in advertising, which says that the core theme and idea should remain intact as the adverts, grows with time.


The execution of the idea and the theme has resulted in a series of wonderful adverts, some of which have become case studies in themselves of how to make an idea click in the form of an advert that sells.


The adverts transcend the barriers of geographies and language et al as the viewer can relate to it without any problems of deciphering the language being spoken or the settings of the adverts.


The overcrowded rickety bus on a bumpy road with people precariously perched from every nook and corner of the bus, has no dialogues or anything just fevicol advertised on the back of the bus saying fevicol ka jodh hai, tutuga, chootega nahi or it?s the bond of fevicol wont break and it wont separate.


This hits the nail on the head with pleasant surprise and without any barriers of language or of any other sort. No wonder this ad went on to win the Lion at Cannes.


The ad series of fevicol have always had something innovative and comical about them, this gives them a high repeat value and even when they are shown again and again they don?t seem to suffer from the so called F(atigue) Factor in the world of advertising.


Be it the pakde rehna ads which has carpenters working in their shop while a movie is playing on the TV showing a couple hanging perilously from a rope, with a can of fevicol kept on top of the TV, an amused carpenter looks at the can and then at the couple, while the heroine keeps shouting pakde rehna chodna nahi, as the carpenter picks up the can, the couple falls down.


Now that?s what I call originality and creativity, O&M have always come up with catchy ways to sell fevicol. The train advert for instance showing the sultry Katrina Kaif and a man who has just got married, as he falls off to dream, he tries to run after Kaif, but to his utter disgust he just cant seem to move despite of all his efforts. He wakes up only to find that his head was resting on fevicol carton.


Its different is what comes to mind when I think of the adverts for fevicol for they have always treaded on grounds which others can only emulate. The schematization, the execution and the unique way of showcasing the product are indeed a lesson to any aspiring ad maker.


The adverts have always essayed the costumer insights and what they feel about the product. For instance what would any prospective buyer look for in any adhesive, something which gels so good that no one can dare think of breaking or separating it and that?s precisely which all the ads talk about.


Despite of carrying on with the same theme, it is to O&M?s credit that the ads don?t seem rusted and oft repeated, they always a freshness and originality about them, something which is very tough to keep maintaining over a long period of time.


Re-inventing the wheel is the name of the game and fevicol has always been one step ahead when it comes to doing something new and different.


This was showcased brilliantly in the Jashn Manao Haisha, or a festival of all the fevicol ads on Zee TV sometime back. The names and content of their programs were most ingenious, check it out Hum Dil Jod Chuke Sanamand Sticky Situations, Haisha Scenes,.


Zor lagake haisha the good old punch line of fevicol still rankles in our minds the moment we think about fevicol or the logo of two elephants trying to pull apart a piece of wood stuck by fevicol will always remain eponymous to an adhesive which binds for life.


I would like to sign out on a note on all the oh so in love people, don?t leave the love of your life pakde rehna chodna nahi coz it?s a bond of life aise jod lagae acche se accha na tod paaye and keep daring others by saying dam lagake haisha jor lagake haisha.


Very nice ad
Mar 30, 2005 10:48 PM6313 Views

The ad of fevicol pakde rehna chodna nahi was the very first which I saw and since then it is stuck on my memory.


There are new ads of fevicol but this one was a classic.


In this ad 2 wooden planks were joined by fevicol and the person says'' yeh fevicol ka jode hai tootega nahi''.


2 person standing on the other side are requested to pull it. It does not come off. They even use an elephant. In the later part even it gives up against the strenght.


Doesn't it shows the real concept of the ad .The execution was very nice and a very simple outlook with out much expenditure on sets looked very attractive those days.


It was the ad which I like since my childhood, and, now even the new ads are very interesting to watch.


Writing this review was a walk down the memory lane for me.


Hope you would have liked the review. plz comment.


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