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mayank kedia @matwalaboy
Member Since: May 06, 2004
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Education: PGDCA
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Reviewed General Tips on Image Morphing
Ah, you robbed my senses
We see and believe what they want us to, they being the media and the advertisers who glossify, glamorize and beautify, sometimes exaggerate and intensify t...Read more
Reviewed Rang De Basanti
For the love of cinema
Talk about Hindi cinema getting mature, in the past patriotic movies tended to get overtly jingoistic and at times overbearing, but now a reversal seems to ...Read more
Reviewed Of Human Bondage - Somerset Maugham
Life in its vicarious shades
The one constant desire of mine which keeps haunting me every now and then is to come clean in front of the world, ah now you might be wondering what have I...Read more
Reviewed Before Sunset Movie
Its all coming back to me now...
The one question that would have haunted all those who watched Before Sunrise is if Jesse and Celine kept their date with each other. Before Sunset, the seq...Read more
Reviewed Before Sunrise Movie
Yonder valley of love
Love can be mesmerizing, love can be enchanting, love can be ripping and it can be ambrosia to the soul, all at the same time. Blessed are those people for ...Read more
Reviewed Jeevansathi.com 'Don't Marry the Mistake of Your Life' commercial'
Hibernating from ad reviews..
They said marriages are made in heaven and I concurred. They said you don’t have a say in who your life partner would be and I agreed again. Then they...Read more
Reviewed Sangini Diamonds 'Heera Hai Sada Ke Liye' commercial
Matwale romantic funde
The romantic in me starts working overtime the moment I see things, which appeal to the lover in me. Be it a romantic novel or a movie or for that matter an...Read more
Reviewed State Bank of India 'Taki Rishton Mein Dooriyan Na Aayen'
Here's one to the spirit of life
Matters of heart are always a sensitive issue and more so when it deals with things like life and death. The thought of something untoward happening to your...Read more
Reviewed General Tips on the Advertising Industry
Matwala's reflections on 05 ad-world
I love the adage, which says the only thing ‘static in life is change’ it means nothing is static. One must learn to adapt and move with the times lest they...Read more
Reviewed Ten Best Commercials of 2005
Matwala's Merit List
What better way to salute the year just going by, talking about some of the finest ads that came out this year? By far this year has not been one of the yea...Read more
Reviewed Ten Worst Commercials of 2005
Matwala's Black List
This has been a continuous complain of lot of people on MS that I only talk about ads which I like and I hardly talk about the ones that I just don’t like. ...Read more
Reviewed Reliance India Mobile 'Banao Apna Bill Morebile' commercial
Damn, use some brains man..!!
There have been good ads and there have been bad ads and then there have been really horrible ads. I have by nature been rather reluctant to put any ads in ...Read more
Reviewed Femina 'Femina Believe' commercial
Girl power rocks
Gone are the days when women sat at house, nursed kids and all that occupied their minds were to take care of the daily chores and wait for their men to com...Read more
Reviewed The Times of India 'Prakash Mirajkar selected' commercial
Rule my emotions Darling...
First things first, what is that we still crave for the moment we are shaken awake from our glossy dreams, well you got it, a cup of steaming tea and that a...Read more
Reviewed Toyota Innova 'Aamir Khan' commercial
Innovate to stay ahead
A not so celebrity friendly brand signing up a not so ad friendly celebrity for its product endorsement, now that’s bound to generate some media bytes...Read more
Reviewed Airtel 'Dil ki Baat' commercial
Speak out for your dreams
It’s the eternal feud if I may use the word between the mind and the heart and more often then what conquers the heart is the one which prevails notwi...Read more
Reviewed Pepsi Slice 'Daba Ke Piyo' commercial
Juicy things always need a squeeze
Flashback to the times when I was still a free-man read bachelor, when I cared a damn about anything in this world, read I was just out of college and when ...Read more
Reviewed Bluff Master Songs
Pulse of the youth...!!
A smart cook is one who when in doubt of his recipe mixes and sprinkles all that he has on his hands and hopes that he comes up with something delicious and...Read more
Reviewed Surf Excel 'Daag achche hain' commercial
Love thou art bounteous
Some of those lingering moments of remembrances come calling again, those carefree days and joyful times spent flash before my eyes again as if yesterday, n...Read more
Reviewed Coca Cola 'Piyo Sar Utha Ke' commercial
World under my feet
Welcome to a galvanizing world with changing polarities, a world which is no longer willing to run according to the dictum. It is in this changing times tha...Read more
Reviewed Mismatched Season 3
Mismatched Season 3 Review
Mismatched Season 3 is a romantic series inspired by the book When Dimple Met Rishi, by Sandhya Menon. It follows Rishi Singh Shekhawat, played by Rohit Sar...Read more
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