Mama Earth claims their products to be natural and chemical free. No cosmetic product on earth is ever 100% natural. A cream or a lotion can be created only when some synthesized products are added to the raw material. That's the role of chemicals here. They can use it in minimal quantity compared to other products, but it cannot be completely avoided. All mama earth products contain a good smell when you use them. Smart people would understand that smell cannot be obtained naturally in a cream or a lotion.
They list down only key ingredients used in their website and the back of the products. We never get to see the full ingredients list anywhere. There are lots of people who have complained about side effects they have faced and no improvement in their skin/hair after using the product. If someone does so, immediately a bunch of people jump in to defend the brand. That's how high people consider this brand to be.
The marketting team is so good. They use famous celebrities to advertise their products and also pay them for registering good reviews about the product in all types of social media. On top of this, they also pay famous YouTubers to register positive reviews about their products. Because of these testimonials from famous celebrities and YouTubers, this product has been hyped too much and people fall into this trap easily. This is a huge scam that's going on and I am not sure how long this is going to last. People need to become smart and do proper research before using anything on their skin or hair.
