Mar 24, 2002 01:05 AM
2695 Views
(Updated Mar 24, 2002 01:05 AM)
The ol tonic drink with the slogan, ''Yeh Dil mange more...''
This drink sure can come a long way as has its ad campaign.
Today instead of looking at themselves they are more concerned about what the others are doing. As soon as Aamir's Coke ad with '' Thanda matlab Coca-Cola'' was shown on T.V., the very next day they counter-attacked it. This shows that they believe that the ''Grass is greener at the other end''.
With the Cola-wars on Pepsi seems to be loosing its own reputation.Its about time Pepsi comes up with some originality.The Product Campaigners seem to be doing their jobs but the Advertising Department ain't upto its mark.
