WILL SRIKANTH BRING RESPITE AT THE BOX OFFICE?
The last one month has been dismal at the box office. There was no significant release the previous Friday. This week, however, will see the release of an important film – Srikanth. It stars Rajkummar Rao in the role of Srikanth Bolla, a visually impaired industrialist. It is directed by Tushar Hiranandani of Saand Ki Aankhfame and he has not made the film depressing. Instead, it tells the story in an entertaining manner. The film also stars Jyotika, who was recently seen in the very successful film, Shaitaan. Sharad Kelkar and Alaya Falso feature in Srikanth.
The makers tried their best to enhance the buzz. They even incorporated the recreated version of the song ‘Papa Kehte Hai’. Though the awareness of the film is there, the excitement is very limited. Many have opted for a wait-and-watch strategy and would throng the cinemas once the initial reports are out. The lack of any release can also pull more people.
Srikanth is expected to open at around Rs. 1 crore. If all goes well, there should be a 100% jump on Saturday and Monday collections hopefully would be more than the first day. If that happens, the film will have a long, clean run.
The other major release is Kingdom Of The Planet Of The Apes. It is the fourth part of a globally successful franchise. But in India, none of the earlier instalments have worked. Nevertheless, due to lack of release and big scale, Kingdom Of The Planet Of The Apes might open in the same range as Srikanth or it might also go beyond the latter.
Lastly, Deepak Tijori’s Tippppsy releases tomorrow but because of negligible noise and very limited shows, its box office collections won’t be much.
